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Term
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Description
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| Impression |
An Impression is the number of times an Ad is "consumed." In other words its the number of times an instream ad is heard or the number of times a preroll ad is seen. |
| Injector Manager |
The Injector Manager is the Inventory management tool used to maintain and manage all Fill material that can be played on a station when they are in a stop set and there is no Paid Content available for play. |
| Intelligent Pacing |
This term refers to how the automatied system determines where within a flight a single ad is and how it is currently pacing to reach its needed flight goal. |
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