In the reconciliation report what is the difference between "$ billable" and "$ delivered in date range"?
Author: Jeremy Argue Reference Number: AA-00270 Views: 5939 Created: 2010-11-19 15:52 |
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Billable is defined as the lesser of either $ Delivered or $ Ordered. So, if a campaign over-delivers (say, due to more people listening at the time of a spot play than the campaign goal needs to deliver for the last spot play) - make sure to reference the $ Ordered number. Since typically stations cannot bill more than was ordered. If the campaign under-delivers or delivers exactly as needed - reference the $ Delivered number for a billable number.
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